Fais Moi Booker

Context

Fais Moi Booker is a French podcast that explores contemporary literature through spontaneous and lively conversations between friends. Over drinks, the hosts share their latest reads, their favorites, and their debates, with plenty of humor and an engaged perspective on the social, political, and cultural themes that books often raise.

To celebrate its first anniversary, the podcast wanted a fresh new visual identity that fully reflects its DNA: fun, bold, engaged, girly, warm, and always with a touch of fantasy and lightness.

Brand Vision

Fais Moi Booker celebrates reading as a collective moment of connection, fun and joy. More than just book reviews, it’s an experience: laughing, debating, being moved, and reflecting together.

The podcast defends a vision of culture that is accessible and alive, a space where literature can be discussed in a relaxed, inclusive, and engaging way. Its ambition: to democratize reading and turn it into a festive, spicy, and convivial experience, while building a close-knit and enthusiastic community.

Visual Identity Design

The visual identity reflects this unique blend of fantasy, friendship, and engagement.

• Logo:
  • “FAIS MOI” appears in bold, rounded uppercase letters, giving a fun, young, and approachable tone.
  • “Booker” is written in a fluid handwritten script, creating contrast and dynamism while emphasizing the central word of the podcast.
  • The overall style is playful and illustrative, blending typography with small graphic elements to make the logo lively and unique.
• Color Palette: a mix of deep navy blue with a gradient from bright orange to vivid pink, enriched by touches of purple and neon accents. These choices express humor, energy, and a vibrant, slightly magical atmosphere.
• Typography: modern, rounded, and approachable. The balance between structured uppercase and fluid handwritten lowercase mirrors the dual tone of the podcast, serious debates and lighthearted banter.
• Graphic Elements: a small stylized dragon, an open book, sparkling stars, and a chili pepper. These playful icons bring in fantasy, imagination, humor, and a spicy twist, reinforcing the identity’s fun and engaged spirit.

Together, these elements create a bold, vibrant, and recognizable identity, perfectly aligned with the podcast’s new season.

Creative Process

The design process began with a deep dive into the podcast’s DNA: its humor and friendly tone, its socially engaged debates, the “club with friends” vibe, and its love for fantasy and romance genres. The challenge was to capture all of these facets without leaning too serious or too childish.

Each design choice was driven by a clear intention:

• to express the energy and spontaneity of the conversations,
• to balance humor, engagement, and fantasy,
• to create a distinctive identity that works across platforms, even at small sizes (Spotify, social media).

Fais Moi Booker stands out with its playful spirit, joyful lightness, and unapologetically engaged cultural stance. Its new visual identity captures this uniqueness: a podcast that turns reading into a fun, accessible, and refreshingly bold celebration.